BLACK HISTORY MONTH: BRAND DESIGN 

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Project brief

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This project aims to create a series of marketing assets including the logo, emails, in-app notifications and Instagram stories to promote the Black History Month photography contest. The winners of the contest will be awarded with cash prize and will be announced on Instagram stories.

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Design rationale

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The design uses the global colour scheme of Black History Month, which makes it easy for viewers to understand the theme of the photo contest. Lots of information need to be delivered, so the choice of font size, style and colours are used to create a clear delivery.

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#Photography contest

#Brand design